Like most industries, the marketing world has its own language. A language with a growing list of new words.
As marketers, we pride ourselves on communicating clearly and effectively to any audience. However, sometimes when it comes to internal communication, even we don’t know what WTF we’re saying!
With a list of acronyms longer than the alphabet and terms that don’t always sound like their meaning, we decided to create a comprehensive guide of commonly used social media terms.
This glossary is for anyone looking to familiarize themselves with social media jargon, buzzword encounters on the web or, dare we say it, real life! And no, WTF is not one of them. But if your boss catches you saying “WTF,” just tell them it stands for “Welcome to Facebook” and move on.
Sorted alphabetically, jump down to the term you’re looking for below!