Guy Kawasaki has an impressive CV to say the least, but he is so much more than what you'll read on paper. Guy proves that twenty-four hours in a day is enough time to achieve and fulfill your dreams while still being a family man, and his extensive list of achievements proves just that. He is the Chief Evangelist of Canva, a member of the board of trustees for the Wikimedia Foundation, a brand ambassador for Mercedes Benz USA, and an executive fellow of the Haas School of Business (UC Berkeley). Also, remember when he was the Chief Evangelist of Apple?!! Additionally, he is an accomplished author of more than ten books and travels the world to give over fifty keynote speeches a year. We were lucky enough to steal time away from his busy schedule to ask him eight questions. Read on to find out what we asked him, his expert advice, and the biggest lesson he's learned so far.
I'm the Chief Evangelist of Canva, a Mercedes-Benz brand ambassador, and an executive fellow of the Haas School of Business. In addition, I am a husband and father of four children.
The product offering of a company indicates what it's trying to do. An intuitive computer was clearly going to democratize computing. With Canva, an inexpensive and easy-to-use online design service was clearly going to enable people to create great graphics.
The most important concepts to understand are these:
Currently, live video is what's hot—particularly with Facebook. You have to go with the flow—if Facebook wants live video, you provide live video. If Facebook wants something else, you provide that. In reality, you're the tail, and the social media services are the dog—harsh but true!
If you like photography and have good people, places, and things to take pictures of, it's the way to go. The story feature is great. If I were in food, fashion or tourism, it would be second only to Facebook as a platform.
I work very hard, and I have two great people who help me. This is a potent combination!
The biggest lesson is that you should never ask people to do something that you wouldn't do. Assuming you're not a psychopath, this will provide a great moral rudder for your interactions with customers, employees, vendors, and investors. The advice I'd give my former self is not to quit Apple. I quit twice. That probably cost me $50 million.
The best thing about Hawai'i for me is the break in front of the Honolulu Zoo called Publics: warm water, 2-3 feet, not crowded, and the folks for the Ohana Surf Project teach there.