Adding to that question, video is very important for DERMAFLASH to show how it’s done. How do you best tell your story, while making sure a follower doesn’t swipe to another account?
DERMAFLASH is a product you truly need to see in-use for you to fully grasp how incredible it is. People will start watching a DERMAFLASH video and see beautiful skin, and when the flashing begins, it is a shock to see how much “gunk” comes off your face. DERMAFLASH videos are the type of videos that you cannot look away from once they begin.
How does sharing the makeup artists and their clients using DERMAFLASH benefit your Instagram?
Partnering with celebrity makeup artists for big events like the Oscars, Emmys, and Grammys benefit our brand in a huge way. Whenever a celebrity is Flashed, it elevates our brand equity. We truly believe that DERMAFLASH is every celebrity makeup artists’ secret weapon because it creates the perfect canvas for any look!
The algorithm on Instagram can be tricky. How do you tackle that?
We definitely feel the pain here! We continually test our posting times. We know our content does well when posted in the mornings on the weekends, for example. And we have a sweet spot on the weekdays in the evening typically. We are constantly trying out new times, new content, and new ideas.
What are your best social photography or editing tips for beauty bloggers using their phones?