Hi everyone, Adriana here! Today, we're going to talk about ways in which you can navigate the ins and outs of choosing the right partnerships and campaigns that work best for you and your brand. When it comes to accepting the right campaigns to collaborate on, I usually like to base my decision on a few specific guidelines and rules of thumb. Being an influencer in this ever-evolving space means knowing which campaigns to say yes to and which ones to say no to in order to stay relevant with your audience and maintain credibility for your brand. Finding a balance between sponsored and non-sponsored posts is essential so that the open slots for campaigns are worth your while. Below, I'm touching on five things always to ask yourself whenever you're presented with campaign opportunities from brands. Thinking through these will ensure that you prep yourself before signing onto those campaigns. So, let's go ahead and dive in!
Whenever you're collaborating with a brand, you always want to make sure that you're asking yourself the right questions beforehand so that the partnership remains authentic and organic. You wish for the partnership to be a great collaborative effort between both you and the brand, and you want each campaign that you accept to be something that rings true to who you are. By asking ourselves the questions above, we can weed out the campaigns that we should say no to, and find more great ones to say yes to that fully align with who we are and what we stand for.
For more tips on brand partnerships, head to our blog below:Brand Partnerships