In the content creating world, content calendar's are a widely known term but not always utilized. They can be extremely beneficial when used in the right way! We're going to break down everything that goes into a content calendar, as well as tips for curating one that works best for you. We've even created a few downloadable content calendars to help you get started! Read on for our guide on how to create a content calendar that will streamline your planning process.
A content calendar is basically an overview in calendar form of all the content that you are planning to share and post on your blog or various social media outlets. The purpose of a content calendar is to plan it out in advance, so you know exactly what you're posting each day. It's helpful because it's visual and easy to quickly glance at and know what content is coming up for that month.
Planning ahead is always helpful, so using a content calendar will help immensely for staying organized and focused. Rather than winging it or scrambling at the last minute, you'll have all of your upcoming content laid out and ideally ready to post ahead of time as well. You'll also be more confident and collected knowing what is coming up on your content calendar.
You can plan out your content calendar as far in advance as you'd like. We recommend breaking down your full year into quarters with Q1 being Feb. - April, Q2 May - July, Q3 Aug. - Oct., Q4 Nov. - Jan. That way, you can write out the most important dates, events, or content that you need to cover in that specific month. After that, take the next 2 or 3 months and plan out your ideal content schedule on a monthly calendar. Once you have your overview of content planned out, grab a weekly planner and write all of your to-do's for that week to make sure that you have everything you need for your planned posts. Our custom weekly, monthly, or yearly content calendars are perfect for helping you map out your plans! Download them here.